Published Articles

When Preparing for A Debrief, End With the Start in Mind

West Australian Transport Magazine

30-Oct-2014

When Preparing for A Debrief, End With the Start in Mind

Part Two of bid strategist Jordan Kelly's advisory article on milking the greatest possible value out of a tender debrief.

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The No. 1 Way to Strike A Consistently High Bid Win Rate

Australian Concrete Construction

30-Oct-2014

The No. 1 Way to Strike A Consistently High Bid Win Rate

To achieve a consistently successful track record in bidding, says bids coach Jordan Kelly, "end with the start in mind".

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Nine Ways to Slash the <br />Cost of Bidding

The Main Report (New Zealand)

17-Oct-2014

Nine Ways to Slash the
Cost of Bidding

How do you slash the cost of bidding without sacrificing submission quality?

Bid strategist, writer and coach Jordan Kelly has a nine-part formula.

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Consistent Success: <br />The Secret's in the Debrief

West Australian Transport Magazine

07-Oct-2014

Consistent Success:
The Secret's in the Debrief

The client-delivered debrief is the most obvious way to determine whether your subsmissions are hitting the mark, says bid strategist Jordan Kelly.

However, few bidders make the most of this opportunity.

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How to Achieve Consistent Success in Bidding

The Main Report (New Zealand)

17-Sep-2014

How to Achieve Consistent Success in Bidding

Always make it a priority to understand why you won, or why you lost, your previous bid, says bid strategist and writer, Jordan Kelly.

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The No. 1 Way to Achieve Consistent Success in Tendering

Construction Digital

04-Sep-2014

The No. 1 Way to Achieve Consistent Success in Tendering

The No. 1 way to strike a consistently high win rate with your bids and high-stakes proposals is simply this, says bid strategist Jordan Kelly.

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How Important Is Original Thinking When Tendering?

Engineers Australia

21-Aug-2014

How Important Is Original Thinking When Tendering?

How important is original thinking to your organisation?

Perhaps more importantly, how important do you imagine your capacity for "original thinking" to be to your clients or prospective clients?

In an era when almost all market call documentation asks the bidder to table its ability to "innovate" on the prospect organisation's behalf, bid strategist Jordan Kelly suggests it's critically important.

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Thinking from the Client's Head: The Starting Point of Meaningful Differentiation

Western Australian Transport Magazine

04-Aug-2014

Thinking from the Client's Head: The Starting Point of Meaningful Differentiation

With rarely an exception, those organisations that issue market calls with the sole or primary objective of sparking price competition (and getting a cut-throat deal), inevitably pay the price in some other form.

That's not news. But it doesn’t apply to all potential customer organisations . . . and the ones to which it doesn’t apply are, obviously, the ones smart transport operators want to be targeting.

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Top Notch Bid Writers Edit Out Wasteful Words

The Main Report (New Zealand)

14-Jul-2014

Top Notch Bid Writers Edit Out Wasteful Words

Bid strategist, writer and coach, Jordan Kelly, says one of the quickest ways to improve a piece of bid6writing is to edit out wasteful words.

Excerpted from her popular title, The Bid Writer’s Style & Grammar Guide, she provides the following common examples.

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Bid-Writing: Don't Be Clever. <br />Be Easily Understood.

Construction Global

03-Jul-2014

Bid-Writing: Don't Be Clever.
Be Easily Understood.

Jordan Kelly discusses the importance of placing priority on comprehension, as opposed to showing off your grasp of the latest jargon and tech-speak.

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