West Australian Transport Magazine
The Secret's in the Debrief
The client-delivered debrief is the most obvious way to determine whether your subsmissions are hitting the mark, says bid strategist Jordan Kelly.
However, few bidders make the most of this opportunity.
How Important Is Original Thinking When Tendering?
How important is original thinking to your organisation?
Perhaps more importantly, how important do you imagine your capacity for "original thinking" to be to your clients or prospective clients?
In an era when almost all market call documentation asks the bidder to table its ability to "innovate" on the prospect organisation's behalf, bid strategist Jordan Kelly suggests it's critically important.
Western Australian Transport Magazine
Thinking from the Client's Head: The Starting Point of Meaningful Differentiation
With rarely an exception, those organisations that issue market calls with the sole or primary objective of sparking price competition (and getting a cut-throat deal), inevitably pay the price in some other form.
That's not news. But it doesn’t apply to all potential customer organisations . . . and the ones to which it doesn’t apply are, obviously, the ones smart transport operators want to be targeting.
The Main Report (New Zealand)
Top Notch Bid Writers Edit Out Wasteful Words
Bid strategist, writer and coach, Jordan Kelly, says one of the quickest ways to improve a piece of bid6writing is to edit out wasteful words.
Excerpted from her popular title, ‘The Bid Writer’s Style & Grammar Guide’, she provides the following common examples.