Published Articles

Using Time-Tested Principles to Improve the Impact of Your Proposals

Municipal Engineering Australia

17-Mar-2015

Using Time-Tested Principles to Improve the Impact of Your Proposals

Journalism offers many principles and practices that a bid-writer may valuably heed. Bid strategist and author Jordan Kelly imparts key elements of journalistic know-how.

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Increasing Your Bidding Smarts

Construction Engineering Australia

17-Mar-2015

Increasing Your Bidding Smarts

The key to meaningful competitive differentiation lies in your depth and breadth of "big picture" understanding, says bid strategist Jordan Kelly.

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Turning the 'Code of Ethics' Challenge into An Opportunity

Australian Concrete Construction

17-Mar-2015

Turning the 'Code of Ethics' Challenge into An Opportunity

Globally, corporations are following each other at breakneck speed onto the formal "Code of Ethics" bandwagon. Bid strategist and business development professional Jordan Kelly prompts a discussion in Australian circles as to how these behavioural manifestos can become not only meaningful, but also commercially worthwhile blueprints.

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Best Bid-Writing Tips

Australian Concrete Construction

17-Mar-2015

Best Bid-Writing Tips

This month, ACC columnist, bid strategist and writer Jordan Kelly, provides readers with the following tips for creating compelling responses to high-value tender calls. Kelly has just released her latest book, 50 Essential Bid-Writing Tips, featuring a pithy articulation of her best bid-writing advice.

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No. 1 Self-Editing Check Point for Bidders

The Main Report (New Zealand)

06-Mar-2015

No. 1 Self-Editing Check Point for Bidders

The primary "reality check" for organisations submitting high-value bids and tenders is: "Have we framed all key points and other content from the prospective client's point of acute self-interest?"

Bid strategist, coach and writer Jordan Kelly says that while it may sound like a simplistic admonition, very few bidders actually pass this essential litmus test.

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How to Move to A New Level of Bidding Smarts

Western Australian Transport Magazine

27-Feb-2015

How to Move to A New Level of Bidding Smarts

A sophisticated bidder focuses its attention on the prospective client organisation, its needs and its procurement. But that's where even the best of bidders generally stop. All their research, thinking and strategising stops short of this one critical bid-winning key . . . Read on.

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Move to A New Level of Bidding Smarts

The Main Report (New Zealand)

09-Feb-2015

Move to A New Level of Bidding Smarts

If you lead a B2B organisation that bids for high-value contracts – and you believe your bid production skills are reasonably sharp – there may yet be a whole new level to which you can take your company's performance.

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Understanding the Difference Between Tactics and Strategy

The Main Report (New Zealand)

08-Dec-2014

Understanding the Difference Between Tactics and Strategy

“Strategy” and “tactics” are often viewed as synonymous, used interchangeably both in conversation and in thought processes. But they’re two entirely different things, points out Jordan Kelly, bid strategist and coach.

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Make Bids Specific in Every Regard

The Main Report (New Zealand)

24-Nov-2014

Make Bids Specific in Every Regard

Don't submit generalised, boilerplate material in any qualitative section of an EOI or RFP response, for any reason, ever, says Jordan Kelly.

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Your Team's Grammatical Standards: <br />3 Good Reasons to Care

Western Australian Transport Magazine

21-Nov-2014

Your Team's Grammatical Standards:
3 Good Reasons to Care

With grammatical standards slipping badly in today's digital/electronic communication-driven society, there's been an unfortunate flow-on effect in the quality of written presentation in bids.

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